What Is Drupal? An Introduction for Organizations and Non-Technical Teams
An introduction to Drupal for marketing teams, project managers, and decision-makers. Learn what Drupal is, who uses it, and when it makes sense compared to WordPress.
What Is Drupal?
Drupal is an open-source content management system (CMS) used to build and manage websites and digital platforms. Unlike tools that focus primarily on quick setup, Drupal is designed for structured content, security, and long-term growth.
For organizations that treat their website as an operational platform — not just a marketing page — Drupal offers a strong foundation that scales with complexity.
Who Uses Drupal?
Drupal is widely adopted by organizations that manage large amounts of content, multiple languages, or complex publishing workflows.
Typical Drupal users include:
- Government institutions and public bodies
- Universities and educational platforms
- Non-profit organizations (NGOs)
- Media organizations
- Enterprises and fast-growing companies
Globally, Drupal powers thousands of high-profile websites because it prioritizes control, reliability, and governance over convenience shortcuts.
What Makes Drupal Different From Other CMS Platforms?
Many CMS platforms are optimized for speed of setup. Drupal is optimized for clarity of structure and long-term maintainability.
Here are the core concepts that define Drupal at a high level.
Structured Content (Not Just Pages)
In Drupal, content is not limited to “pages” and “posts”.
Instead, content is built from content types (for example: Articles, Projects, Events, Publications), each with clearly defined fields. This makes content:
- Easier to reuse across the site
- Easier to translate
- Easier to scale without redesigning everything
For product managers and content teams, this means consistency and fewer workarounds over time.
Built-In Multilingual Support
Drupal includes multilingual capabilities at the core platform level, not as an add-on.
This allows organizations to:
- Manage multiple languages from one interface
- Control which content is translated and how
- Use language-specific URLs and workflows
For organizations operating in Albania with Albanian and English content (and potentially more languages), this is a major advantage.
Roles, Permissions, and Editorial Workflows
Drupal is designed for teams, not just individual editors.
You can define:
- Roles (editor, reviewer, publisher, administrator)
- Permissions per role
- Editorial workflows (draft → review → publish)
This is especially useful for NGOs, institutions, and organizations where content approval and accountability matter.
Security as a Core Principle
Drupal has a strong reputation for security. This is one of the main reasons it is trusted by governments and institutions.
Key points for non-technical stakeholders:
- Security updates are centrally managed and transparent
- Fewer dependencies on third-party plugins
- Clear separation between content, configuration, and code
Security is not something added later — it is part of Drupal’s design philosophy.
When Does Drupal Make Sense?
Drupal is a strong choice when:
- Your website will grow in size or complexity
- You need multilingual content
- Multiple people manage and approve content
- Long-term stability matters more than quick launch
Drupal may be excessive for very small, short-lived websites. But for organizations planning to invest in a platform that evolves over time, it often becomes the more economical choice in the long run.
Drupal and WordPress: A Practical Perspective
WordPress works well for simple websites and early-stage projects. Many organizations start there.
However, as requirements increase — multilingual content, permissions, structured data, governance — WordPress often relies on multiple plugins, which can increase maintenance and risk.
Drupal addresses many of these needs at the platform level, reducing long-term technical debt.
Final Thoughts
Drupal is not just a CMS — it is a content platform built for organizations that value structure, security, and scalability.
For marketing teams, project managers, and decision-makers, the key takeaway is this:
Drupal is designed to support how organizations actually work — today and as they grow.
In future articles, we’ll explore real-world use cases, migration considerations, and how Drupal can support digital strategy beyond the website itself.
Interested in seeing whether Drupal fits your organization? Contact EZPZ for a practical, non-technical discussion.